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It’s Not Just About Photos | Why brand identity comes first

Discover how understanding your values, personality & tone shapes a shoot that truly reflects your business.

Branding Photography or Professional Headshot: Which one is right for you?

Branding Photography or Professional Headshot: What’s the difference & which is best for you?

10 Ways to use business photography to boost your marketing

You’ve had a shoot. What now? 10 Ways to use your new business photos to boost your marketing!

How to Brief a Photographer before your shoot

A practical guide on how to brief a photographer to help you get the most from your next headshot, brand or business photoshoot.

Corporate Office Lifestyle Photography

If you’re planning professional headshots for your team, why not also capture some bespoke office lifestyle photos at the same time?

Brand Photography in Croydon: Hive Design Studio

Creative brand photography in Croydon at Hive Design Studio: a portfolio of images to showcase their arts & crafts business.

What colour should I wear for my business headshot?

What colour you choose to wear for your business headshot matters. Colour can make you appear radiant, confident & professional.

Croydon Brand Photography: Lorraine

A case study & portfolio of photos from a brand photography shoot with Lorraine in Croydon, South London.

How important is professional photography for business?

In this article, I look at how important professional photography is for business, why you need professional photos & how I can help.

Where to take your business photos

Where to take your business photos is key to creating the right image for you & your brand. Here are my top 8 location ideas.

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About Ally

Hello, I’m Ally, a professional headshot & branding photographer based in Croydon, South London, UK.

I photograph businesses throughout the UK, but most of my headshot & branding photography work is in Croydon, Bromley, London, Surrey, Kent & the South East.

Find out more about me here.

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REVIEWS

Michele Small
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Ally is great! Would absolutely recommend her. She quite easily makes you comfortable and gives great instructions. Most of all, the photos she took were incredible!! This is the second time I have used her for my professional photos.
Emma Steenson
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Ally was brilliant to work with. She gave me really helpful prep tips for things I hadn't even thought about, which made the whole thing so much easier. She was totally flexible about traveling to the location I suggested, which I really appreciated. The photos were delivered on time and she touched-up some shots that tidied up my messy hair(!) but still looked natural and professional. Highly recommend Ally as someone who knows their stuff and makes the process straightforward.
Paul Compton
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Ally is an excellent photographer. She made me, as someone who’s a bit awkward feel really comfortable. We did the photos in central London at a busy time and she somehow made it easy and not another person in shot. Massively recommend
Ruth Everitt
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🌟 Glowing Recommendation for Ally – Our Brilliant Branding Photographer 🌟 I’ll be honest – I hate having my picture taken. The idea of a full-on branding photoshoot usually has me running for the hills. But Ally made the whole experience an absolute joy (and that’s saying something!). We booked her Growing Business Branding Package and honestly couldn’t be happier with the results. The photos are fantastic — professional, warm, and perfectly “us.” We’re now proudly using them across our website and LinkedIn, and they’ve completely elevated our brand presence. What really sets Ally apart, though, is her manner. She’s not only incredibly professional and talented, but also wonderfully friendly, patient, and reassuring. She put us completely at ease — no awkward posing, no fake smiles — just genuine, relaxed shots that actually look like us. If you’re even slightly camera-shy or you just want branding photos that truly reflect your business, we can’t recommend Ally highly enough.
Joanna Davis
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We had a brilliant experience working with Ally for our brand photography at Hive Design Studio. From the outset, she set up the shoot by asking us questions that really helped us clarify what we needed – which meant we got the absolute most out of our session. On the day, she was flexible, professional, and made the whole shoot feel fun and relaxed. We’re so pleased with the final images – they’ve been used across all our channels and really elevate our branding. Having a bank of high-quality photos and stock footage we can reuse has been incredibly valuable – and brilliant value. Highly recommend Ally to anyone looking to capture the heart of their business through photography.
Lisa Rozanova
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If only Google Reviews had 10 stars. Ally is the perfect blend of all my favourite qualities in a colleague: insanely talented, personable yet professional, and knows when she needs to be proactive and organised, or reactive and flexible. I had the pleasure of working with her across a major brand shoot and a series of corporate headshots following a rebrand; two projects that required slightly different approaches. Ally nailed them both, and then some. She leaned into our brief with relish and equally, found ways to add her own flair to make our imagery come to life. Our corporate headshots are among the best I've seen; no doubt because Ally was so great at putting our entire team at ease throughout the day. I'm already looking for my next excuse to work with her - and you should be, too!
Gayle
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Had a great photoshoot with Ally recently. She was professional, friendly, and very much put me at ease. From the pre-shoot call to the day itself, Ally kept in touch and answered all questions to make sure everything went smoothly. The location Ally suggested was perfect. It's always a bit strange having your photo taken many times but Ally kept it light and informal which meant the time flew by. Really happy with the photos, given me lots of options. On practical matters, Ally's booking system and photo software were straightforward and easy to use. Would definitely recommend Ally to be your photographer.
Kathryn Tickle
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I've recently had a photoshoot with Ally and I am so happy with the photos! This is something I'd been considering for a while but did have some anxiety about, I'm so lucky I found Ally as she really put me at ease. The whole process was super professional, I really appreciated the calls prior to the shoot. Ally really took the time to understand me and my brand. The calls also meant that I felt organised and confident on the day. Ally is a really lovely, patient person. I felt relaxed and comfortable with her on the shoot day. The photos really exceeded my expectations and I am so happy with the result. I highly recommend Ally to anyone who wants great quality photos of their brand and a photographer who really listens and cares. Thankyou Ally!
Amanda Stacey
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Ally is an absolute pleasure to work with. She's full of energy, creative, talented and has delivered on mixed briefs to supply great quality images that capture brands perfectly. Alongside that, she's professional, always on time, super efficient and has great admin & processes that make her really easy to work with. Totally recommend!
Rob Straw
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Ally photographed a major event for CEIBS in Nov. 2023. It was a multifaceted event with different cultures represented, different mini-events within the event Thant took place in three different locations in London. Ally did a superb job of capturing all the various perspectives and dimensions we wanted to show later: the academic nature of the event, the people, the food, the laughter and dialogue, the community. Ally was always present, polite, professional, and the best of the word, perfectionistic. We look forward to working with Ally again soon and can recommend her without reservation!
Google rating score: 5.0 of 5, based on 40 reviews
 

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