Personal Branding Photography in Croydon, Surrey, London & the South East
Personal branding photography goes far beyond a simple headshot.
As an entrepreneur, you are the face of your business. Branding photography brings your brand to life through authentic, thoughtful imagery that celebrates the real you. At its heart, it’s about marketing you; your personality, your values and the story behind what you do.
The images on your website and social media are often the very first impression potential clients have of you. So it’s worth asking: what story are your photos telling?
Branding photography helps communicate who you are, what you do, and how and why you do it, in a creative and highly personalised way. It gives your audience a sense of connection before they ever meet you.
A branding shoot provides a library of beautifully crafted, bespoke images you can use across your website and marketing materials. These photos authentically represent your business, offering a behind-the-scenes glimpse into your world. They capture the heart and soul of what you do, helping potential clients connect with you on a deeper, more human level.
People do business with people they relate to and trust. Personal branding photography adds warmth and personality to your brand, helping you attract your ideal clients, stand out from competitors, and leave a lasting impression.
Portfolio
Want to chat about all things branding photography?
Drop me a line & let’s book a time to connect.
Branding Packages
The Start-Up
Ideal for start-ups and brands wanting a handful of new images to refresh their website or social media profile.

- An in-depth branding questionnaire to tell me about you, your brand & your vision.
- A pre-shoot video call to plan your personalised shoot.
- Guidance on preparing to be photographed.
- A fully guided 1-hour shoot at your choice of one location.
- Unlimited backdrops within the same location.
- Two different outfits.
- Online digital proofing allows you to choose & download the photos you want.
- 10 beautifully edited digital images included in the package.
- The option to purchase additional images & request bespoke retouching.
Start-Up Branding from £495
The Growing Business
Ideal for growing businesses that want a library of images to use throughout their marketing, website, blog, social media and print

- An in-depth branding questionnaire to tell me about you, your brand & your vision.
- A pre-shoot coffee & chat, either in person or via video call, to plan your personalised shoot.
- Guidance on preparing to be photographed.
- A fully guided 3-hour shoot at your choice of two locations.
- Unlimited backdrops across the two locations.
- Up to four outfit changes to create a variety of different images.
- Online digital proofing allows you to choose & download the photos you want.
- 25 beautifully edited digital images included in the package.
- The option to purchase additional images & request bespoke retouching.
Growing Business Branding from £650
The Full Works
Ideal for brands that want a large portfolio of personalised images, providing them with months of visual content!

- An in-depth branding questionnaire to tell me about you, your brand & your vision.
- A pre-shoot, in-person coffee & chat to plan your personalised shoot.
- Guidance on preparing to be photographed.
- A fully guided 6-hour shoot at an unlimited number of locations.
- Unlimited backdrops across the locations.
- Unlimited outfit changes to create a variety of looks.
- Online digital proofing allows you to choose & download the photos you want.
- UNLIMITED beautifully edited digital images.
- The option to request bespoke retouching & image editing.
The Full Works from £995
What’s involved in a Personal Branding Photography shoot?
Each personal branding photography session is thoughtfully customised to meet the unique needs of you & your business. Your session may include:
Relaxed lifestyle portraits that capture the personalities, character, & relationships of you & your team, showcasing who you are.
Documentary-style storytelling images that illustrate what you do & how you do it, offering a glimpse into your work in action.
Behind-the-scenes photos, giving clients an insider’s view of the processes & moments that typically happen out of sight, because we all love a peek behind the curtain!
Environmental images highlighting your workspace, whether it’s an office, studio, workshop, or kitchen, to show where the magic happens.
Creative product or service shots designed to visually represent what you offer.
Are you unsure about your Brand? Do you feel as if you need some help clarifying it before you pose for the camera?
I have partnered with Intuitive Brand Strategist Lynne Stainthorpe to offer you a Brand Clarity Session ahead of your branding shoot. During this session, Lynne will help you to develop a mini brand style guide that clarifies who your brand is, what it stands for & what matters in your visual brand language & communication.
This background work will help us to capture the ‘feel’ of your brand, based on your values, purpose & personality.
Branding FAQs
Personal Branding photography is SO much more than simply turning up & snapping a photo. Here are some of the most common questions I get asked.
What should I wear?

This is such a popular question, I have written a whole blog post on dressing for a branding shoot.
If you want some guidance in selecting your clothing, I can recommend several personal stylists who can advise you on complementary colours & styles to wear with your skin tone & body shape.
Can you recommend someone to do my hair & makeup?
Yes, I can! Her name is Victoria Chainey & she is fabulous! Local to Croydon, she has worked with me on several personal branding photography shoots, both here & throughout London.
What should I do while you are taking my photo? How do I stand?

Don’t worry, I will guide you through the whole process.
During a branding shoot, we will capture a variety of poses, some standing, some sitting & some moving. A branding shoot is all about telling the story of your business & so many of the photos will be natural action shots of you ‘doing’ things.
After a few minutes, you will forget the camera is there as you work away on your laptop, chat with your team, mix the cake batter, or move through a yoga flow.
For any additional posed photos, I’ll guide you on how to sit or stand in a way that flatters your figure & show you what to do with your hands and feet. I’ll also direct you on where to look to capture the best facial expressions & help you pose with confident, positive body language.
I usually take these ‘posed’ photos in the latter stages of the shoot when you are feeling relaxed & comfortable in front of the camera.
If you want a little guidance before your shoot, I wrote a blog post on how to pose for branding photos.
Where will the shoot take place?

The whole ethos of personal branding photography is to tell the story of your business & so the best locations for your shoot are the places you work. That could be a shared office space, in your home, remotely in a coffee shop, the gym, studio, or your own shop.
Including two or three locations in your shoot is a good idea, with one location being outdoors. This may be as simple as the street in front of your office or the park where you train clients.
I get it, though, your real-life working space may not be suitable for photos or may not be the image you want to project. Offices in shared spaces can be hired for a few hours & hotel foyers are a great business environment. Cafes give a relaxed vibe & sleek apartments can be rented for the day.
If you are struggling to find a location, I can suggest some of my favourite places. And not just in my hometown of Croydon, as I do personal branding photography throughout London, Surrey & the South East!
What do I need to bring to my personal branding shoot?
This is by no means an exhaustive list, but I’d recommend bringing the following;
- Hairbrush or comb, a selection of hairbands & grips & some hairspray.
- Make-up kit including a translucent or matte powder to touch up your make-up if needed.
- Vaseline or lip gloss – dry lips in photos are not a good look!
- Toothbrush – especially if your shoot is after lunch!
- Tissues & anti-bacterial hand gel.
- Your pre-selected ironed outfits, not forgetting the shoes!
- Accessories: hats, scarves, sunglasses, jewellery, etc.
- Props, what business-related props do you need? We will have discussed this during our planning meeting, but items such as a laptop, notebook, pen, water bottle, yoga mat, etc.
- Water, coffee & snacks – Being a model can be hungry work!
And yes, this does mean you may be turning up to your shoot with a suitcase, but I can guarantee my bag will still be bigger than yours!

How long will the shoot last?
The duration of your shoot will range from one to six hours, depending on the package you choose.
Because we will have planned your shoot, we will have plenty of time to capture the images you want. If needed, extra hours can be added for an additional cost.
I suggest booking a little extra time in your own schedule, especially before your shoot. This gives you time to perfect your outfit, style your hair & do your make-up so that you arrive feeling fresh & ready to go.
I will arrive early & I do not clock watch. I make sure I get the shots before I finish. Sometimes this may mean we are overrun by a few minutes, so I recommend not booking anything immediately after your shoot.
How much does a Personal Branding photoshoot cost & how do I pay?
Full details of my packages are in the pricing section above.
Payment is due before your shoot. Booking & payment are done online. It’s easy & straightforward & takes moments to do. You will receive proof of payment via email.
When will I see my photos?
You’ll receive a link to a private online gallery within two weeks of your shoot with information on selecting & downloading your chosen photos.
Want to speak to Ally about your brand photography?
You might be interested in these articles…
- Corporate Office Lifestyle Photography

- Brand Photography in Croydon: Hive Design Studio

- What colour should I wear for my business headshot?

- Croydon Brand Photography: Lorraine

- How important is professional photography for business?

- Where to take your business photos

I specialise in personal branding photography and am based in Croydon. I photograph businesses throughout the UK & am ideally placed for personal branding photography shoots in London & the South East.













































































